ideas to
motivate people

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Our Books


Motivated and engaged people make better things happen ... for themselves and everyone.


It starts when you share one of our 6 inspiring messages with your team. Learn more below.

212° the extra degree

Inspire extra effort & care

This is the original bestselling 212 (two-twelve) book and message by Sam Parker ('s co-founder) that's inspiring millions of people around the world to dig deeper and make better things happen for themselves and the people around them.

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212° the extra degree Products

Lead Simply

Create better leaders

Model. Connect. Involve. Model the behavior you want to see. Connect with the people you lead. Involve them as much as possible. That's your framework for leadership – your simple, day-to-day, in-the-trenches formula for creating that special team of people.

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Lead Simply Products

Smile & Move

Encourage positive service

Used by thousands of people and organizations, it's a motivating way to remind ourselves and the people around us to be more positive and service-oriented with those we serve (customers, colleagues, patients, students). Imagine more Smovers in the world.

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Smile & Move Products

Cross The Line

Inspire commitment & drive

With everything, there's a line. On one side of the line is a greater chance to make good things happen (better results, better relationships, more opportunities). This is about commitment, working hard, focusing, and bouncing back when things get tough.

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Cross The Line Products

Love Your People

Cultivate trust & accountability

It's the people around us who deserve our care and attention (those we've allowed in our lives and those that have allowed us in theirs). Love Your People is an inspiring reminder to care more for those we lead and those we serve. No kittens or rainbows, just truth.

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Love Your People Products


Create a results-oriented team

No fluff. No clichés. No jargon. Just the 8 fundamentals to being more valuable to your prospects, customers, and company. Created by the co-founders of (the web's resource for sales leaders), SalesTough is the ultimate guide to driving more sales.

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SalesTough Products

Motivational thoughts & ideas to
help you make good things happen