This is the original 212 book written by Sam Parker.

It's about creating awareness and accountability to the value of extra effort...how the small things can have such a tremendous impact on results.

At 5.5 x 5.5 inches (paperback), it's a wonderful manifesto for encouraging the extra level of effort we all know produces great results. At just under 3,700 words across 67 pages of content, the original 212 book includes...

• the primary 212 message
• thoughts, examples and facts to help readers absorb the 212 message
• a compilation of eight 212 reflections to help make 212 a part of your thoughts and actions.
• a reinforcement set of 212 decals
  to place in important places as reminders to "Be 212" (one 4.5-inch circle, one 3-inch circle, two 1.5-inch clear static cling decals for windows and mirrors)

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